The Range Rover has been named winner in
the Luxury SUV of year 2015 category recently in Lagos, in the Nigeria Auto
Journalists Awards, an independent media awards programme judged by motoring
editors across Nigeria.This award is a continual of last year’s
feat, where the Range Rover was nominated and won the Premium Auto Brand of
Year 2014 in its segment.
According to Abiona Babarinde, the General
Manager, Marketing, Coscharis Motors; the award is an attestation to the defining
design strategy which was embedded within four major elements in building the
vehicle – Luxury, Sustainability, Relevant Functionality and Desirability
with the commitment of Coscharis to
taking the Jaguar Land Rover brands to the pinnacle of premium automobiles in
Nigeria.
Following over forty years of success,
designing the current Range Rover and protecting such an icon’s DNA, came with
a huge Responsibility. Consequently, this award among other previous awards,
cements the aim of Land Rover in building the Range Rover as a sophisticated
and modern SUV with peerless characteristics from its unique lineage.
The organisers of the NAJA Awards opined
that the Range Rover was adjudged the best because of “its ownership activities,
especially in the last 12 months and the unique brand design adaptation, luxury
offerings and sophistication that define it as a remarkable SUV for the new
era.”
Coscharis Motors is the sole dealer of
Jaguar Land Rover brands in Nigeria and boasts of a wide dealership - sales and
service network across the country with a well trained and effective team. It
currently stocks the Range Rover, Range Rover Sport, Range Rover Evoque,
Discovery Sports and Defender Heritage. Other Jaguar variants include the XJ,
XF, XE and F-Type.
No comments:
Post a Comment